The Mary Portas Guide to Successful Retailing

“The Mary Portas guide to successful retailing is an inspirational programme for shop owners and manager designed to guide, inspire and motivate. The programmed provides essential knowledge, skills, and tools needed to run a successful retail business. It combines Mary’s retail knowledge and dynamism with practical tools and skills that can be directly applied to any retail business.”

The aim is to provide shop owner/managers and their teams with core retail skills that:

• Are simple and easy to access at a low cost
• Are directly applicable to their business and which are proven to have an impact
• Allow them to access a complete programme or sections of the programme as their individual needs dictate

The course is made up of 7 master classes each developed by Mary Portas, herself, and Skillsmart retail

Master Class 1 – My Shop, My Future
“Build, mobilise and maintain a vision for your business”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business. 
- The knowledge needed to assist you in building and creating and compelling and powerful business proposition which will set you apart from the competition and allow you to meet your personal and business goals
- The skills and tools to establish a crystal clear direction for your business

Master Class 2 – Retail Finance and Business Planning
“Understand the key assumptions that drive your business forward and build a plan to ensure your objectives are met”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business
- The skills and tools to assist you in:
   – Keeping track of how well you are doing
   – Keeping a grip on the cash
   – Knowing what to do when it doesn’t go to plan
   – Making informed decisions and planning for the future

Master Class 3 – Buying for your customer
“Be a specialist, Buy for Profit”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business
-  An evaluation of your current buying strategy to support your business proposition
- A firm understanding of
   – Who you are buying for
   – What you are going to buy
   – How to buy to ensure profitability
   – Pricing and value

Master Class 4 – Selling and Service
“Stand out from the crowd and bring more cash into your tills through enhanced selling and service skills”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business
- A firm understanding of different shopping behaviours
- The skills and tools to assist you in selling and serving more effectively

Master Class 5 – Creating Desire
“Understanding what visual merchandising is and how to use it”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business
- A firm understanding of different shopping behaviours
- The skills and tools to help you:
   – Attract attention
   – Lay out your shop
   – Place your products effectively
   – Use Visual Merchandising to create real retail theatre

Master Class 6 – Marketing for more customers
“Spread the word about your business without it costing you the earth”
From this course you will get:
- A crystal clear understanding of how to market your business using the new language of retail marketing
- An insight into the new retail landscape and how it will impact your business
- The skills and tools to empower you to market you business more effectively

Master Class 7 – You and Your Team
“Take you and your team to new heights, keep you on track and propel you into a successful future”
From this course you will get:
- An insight into the new retail landscape and how it will impact your business
- How to play to your strengths and empower your team to fulfil your vision
- Skills and tools to hire for success, develop team performance and lead effectively

The price of this course will be £250 per Master Class but if you book all 7 of the Master Classes then you will only pay a sum of £1500 which is the equivalent of paying for 6 Master Classes.

If you are interested in undertaking the course with your workforce, please contact the Business Development Team
Tel 01752 348980 or Email marketing@focus4training.co.uk